saving for later on amazon.com
I have this habit on Amazon of constantly throwing things in my cart and then bumping them to "Saved Items--To Buy Later" (there's no move to wishlist option). I used to be masterful at cultivating my Amazon wishlist, which would actually be rather fruitful around birthdays and holidays, and sometimes for no occasion at all. Somewhere along the line, I stopped sharing what I wanted and decided to shuffle it around behind closed doors. Periodically, I go in and delete things that I know I am never going to buy, but I have a weird curiosity about watching the prices rise and fall. Generally, the increases and decreases are pretty minimal, but I have seen items drop 50% or more.
I'd love to see this data broken out a bit more. What if the increases were separated from the decreases? Show the price decreases first in the list so the user can spot deals quickly. How about including a percentage with that dollar amount? Sure it may seem like an insignificant number, but it's still a number. Who doesn't love a deal?
Do you ever read the unit price at the supermarket? I actually base a lot of shopping decisions on that. If I have to decide between Brand A or Brand B, small size or big size, sometimes the deciding factor is actually a difference of a few cents on the unit price. I'm not even that thrifty!
Having a limited background in ecommerce, I'm curious to know if "saved for later" equals abandonment, or if hanging around in a stagnant cart somehow carries more weight. What if my items expired after X amount of time and I got some kind of messaging to quickly move them to my wishlist, which is searchable and viewable by others, which could lead to actual purchases?
I also wouldn't mind seeing an item's price history. They seem to ebb and flow so much, that I might actually act quicker to make sure I get it while the gettin's good. There's nothing worse than mulling on an item and viewing your cart to see that it's gone up quite a bit.
These are all nice to have features, but I think for some people, it will make the difference between a sale and a save.







